SofiaUnplugged

DIGITAL ARTEFACT – SOFIA UNPLUGGED

HELLO, I’M SOFIA AND I AM VERY EXCITED TO SHARE MY BCM 112 PITCH OF MY DIGITAL ARTEFACT “SOFIA UNPLUGGED’.  

TO SHARE SOME OF MY BACKGROUND KNOWLEDGE, I HAVE ALWAYS HAD A STRONG INTEREST AND PASSION FOR TRUE CRIME STORIES AND MURDER MYSTERIES. SINCE I WAS YOUNG, I HAVE LOVED WATCHING VIDEOS SUCH AS NETFLIX DOCUMENTARIES TO SHORT YOUTUBE CLIPS. I HOPE TO CONTINUE MY DIGITAL ARTEFACT OUTSIDE OF UNI AND POSSIBLY MAKING A CAREER OUT OF CONTENT CREATION. I WILL CREATE MY DA BY POSTING VIDEOS ON TIKTOK AND BLOGS TO WORDPRESS.

BASED ON MY PASSION FOR TRUE CRIME AND MURDER MYSTERY STORIES I HAVE NOTICED THERE IS AN OPPORTUNITY TO POST TIK TOK VIDEOS ABOUT PARTICULAR CASES WHILST DOING MY MAKEUP OR GETTING READY FOR THE DAY. I HAVE ALSO NOTICED A LARGE AMOUNT OF TRUE CRIME VIDEOS ON SITES SUCH AS YOUTUBE, ALTHOUGH THEY ARE NOT AS PROMINENT ON TIKTOK. CRIME WITH KOURT IS A TIK TOK CREATOR WHO POST VIDEOS ABOUT TRUE CRIME AND HAS A VERY WELL KNOWLEDGED UNDERSTANDING OF CASES AND HAS A PODCAST DELVING FURTHER INTO CASES. SHE HAS INSPIRED ME TO CREATE SIMILAR CONTENT BUT IN A MORE CASUAL CONVERSATIONAL MANNER.  

TIKTOK AND WORDPRESS ANALYTICS ENABLE ME TO SEE WHO IS VIEWING MY CONTENT WHICH CAN HELP ME TO BETTER CATER TOWARDS THE APPROPRIATE AUDIENCE. I BELIEVE YOUTUBE IS BECOMING MEDIA OF THE PAST AS PEOPLE HAVE BUSIER LIVES AND DONT HAVE THE TIME TO ACCESS IT. WHEREAS TIKTOK IS A MORE ENGAGING PLATFORM WITH MUCH CONVENIENCE AND MILLIONS OF ACTIVE DAILY USERS.  

THROUGH MY DA, I AIM TO ATTRACT A YOUNG AUDIENCE WITH A BUSY LIFESTYLE LIKE MYSELF WHO DON’T HAVE TIME TO WATCH 30 MINUTE LONG YOUTUBE VIDEOS BUT STILL WANT TO WATCH VIDEOS ABOUT CRIME AND MYSTERY. 

THANK YOU FOR READING TO MY PITCH, YOU CAN FOLLOW MY JOURNEY BY MY HANDLE “SOFIA UNPLUGGED” ON TIKTOK.